Introduction to Marketing is all about viewing the world around us through a marketing lens. Students will learn how to analyze data and statistics to help inform their decisions around social media marketing, print marketing and other media marketing techniques. Students will utilize their developed skills by researching a local company and determining their marketing needs and developing a marketing plan to pitch to the company. Students will also create visual vision statements to explore their inner future self-promotion. Lastly but most important, marketing students will capture the essence of their school culture and experience by creating the marketing for their school.
Introduction to Marketing is all about viewing the world around us through a marketing lens. Students will learn how to analyze data and statistics to help inform their decisions around social media marketing, print marketing and other media marketing techniques. Students will utilize their developed skills by researching a local company and determining their marketing needs and developing a marketing plan to pitch to the company. Students will also create visual vision statements to explore their inner future self-promotion. Lastly but most important, marketing students will capture the essence of their school culture and experience by creating the marketing for their school.